The leading real estate lifestyle brand, announced today its Summer at a Home campaign for consumers seeking creative ways of enjoying the summer from their own homes. The campaign was fueled by insights from the higher Homes and Gardens® real estate brand’s vast network of affiliated brokerages and agents who have their pulse on the newest home lifestyle trends in their communities.
“The summer of 2020 is going to be defined by trends like outdoor experiences, more intimate gatherings and residential may be a haven for staycation experiences. People are trying to find inspiration on the way to make this point memorable,” said Jennifer Marchetti, Chief Marketing Officer at Better Homes and Gardens real estate.
“Better Homes and Gardens real estate was built on a brand that’s been an integral part of the American home since 1924. Our lifestyle content helps our clients add style and fun to big and little moments alike. The Summer at home campaign may be a powerful way for our BHGRE® network to showcase its expertise beyond the buying and selling transaction. As a part of the sole lifestyle brand in real state, BHGRE affiliated agents and brokers have unique access to tools and resources to stay a relevant and meaningful a part of consumers’ lives three hundred and sixty-five days a year.”
Whether it’s turning your backyard into a movie or seeking out virtual ways to attach with cultural institutions across the world, the Summer at home campaign provides a good array of ideas, tips, and resources to assist consumers to make the summer of 2020 an unforgettable one.
The Better Homes and Gardens real estate Summer at home campaign was developed using the community expertise of BHGRE affiliated agents and brokerages.
- Local Expertise: Stay local and determine what’s happening in your neighborhood with ideas and insights from the BHGRE network of experts.
- Backyard Fun: Elevate your backyard experience with unique ways to make the last word outdoor adventures.
- Virtual Experiences: Take the trip of your dreams to the highest of Mt. Everest, the good Egyptian Pyramids, or the good Wall of China all from the comfort of your couch.
Consumers can access the Summer at the house campaign on the BHGRE Life, the brand’s content hub that delivers design, lifestyle, and entertaining content throughout the year, also as BHGRE’s social media channels including the higher Homes and Gardens real estate Facebook page.
The Summer at home campaign will still offer new ideas and inspiration from BHGRE affiliated agents and brokerages throughout the summer season.
About Better Homes and Gardens real estate LLC
Better Homes and Gardens real estate LLC may be a dynamic real estate brand that gives a full range of services to brokers, sales associates, and residential buyers and sellers. Using innovative technology, sophisticated business systems, and therefore the broad appeal of a lifestyle brand, Better Homes and Gardens real estate LLC embodies the longer term of the important estate industry while remaining grounded within the tradition of home.
Better Homes and Gardens real estate LLC may be a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a worldwide leader in real estate franchising and provider of real estate brokerage, relocation and settlement services.
The growing Better Homes and Gardens® real estate network includes nearly 13,000 independent sales associates and quite 370 offices serving home buyers and sellers across us, Canada, Jamaica, The Bahamas, Australia, and New Zealand.
Better Homes & Gardens® may be a registered trademark of Meredith Corporation licensed to raised Homes and Gardens real estate LLC and used with permission. A civil right Company. Equal Housing Opportunity. Each Better Homes and Gardens® real estate Franchise is independently owned and operated.
(With inputs from PRNewswire)